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38 verified customer service/experience AI agent use cases

Real deployments: ABN AMRO Bank, Banco Ciudad, Cars24, Engine and more. Each cites its source.

ABN AMRO Bank

customer service agentFinancial Services

ABN AMRO Bank moved to Microsoft Copilot Studio to develop two AI assistants for both customers and employees. ‘Anna,’ the AI agent for customers, now supports more than two millio…

‘Anna,’ the AI agent for customers, now supports more than two million text conversations and 1.5 million voice conversations annually, automating over 50% of interactions with multiple AI agents.

Banco Ciudad

customer service agentFinancial Services

Banco Ciudad implemented Microsoft 365 Copilot, Copilot Studio, Fabric, and Azure to automate tasks, develop AI agents, and improve customer service. The bank freed up 2,400 hours …

The bank freed up 2,400 hours annually, allowing employees to focus on higher-value tasks without the need to downsize.

Cars24

sales agentAutomotive & Logistics

Cars24 built OpenAI-powered voice and chat agents for buying, selling, financing, follow-up, and support, handling 1M+ monthly conversation minutes, recovering 12% of lost seller l…

Cars24 built OpenAI-powered voice and chat agents for buying, selling, financing, follow-up, and support, handling 1M+ monthly conversation minutes, recovering 12% of lost seller leads, and raising support resolution rat

Engine

customer service agentTechnology

From startup to Agentic Enterprise: How Engine scales with AI. As an Agentic Enterprise, Engine uses Agentforce to support employees and customers 24/7. AI agents resolve 50% of su…

AI agents resolve 50% of support inquiries Slackbot saves 30 min/day.

HCLTech

customer service agentBusiness & Professional Services

HCLTech used Copilot Studio to build an agent called Super Assistant that automates routine tasks, enhances customer service with all-day support, and facilitates smooth communicat…

HCLTech expects the new process to resolve cases 40% faster and allow the company to redeploy 30% of its support staff.

LY Corporation

customer service agentTechnology

Agentic service to resolve 80% of customer FAQ for LY Corporation. Agentforce resolves 25,000 customer FAQs a month on the Yahoo! JAPAN portal, with every answer grounded in truste…

Agentic service to resolve 80% of customer FAQ for LY Corporation.

MOGUL.sg

sales agentTechnology

MOGUL.sg , a Singapore real estate platform, launched MAIA in February 2025 — an AI agent for automated property searches and viewing appointments on WhatsApp — using Vertex AI, Ge…

The company reduced user query response time by 5-10 seconds, making interactions feel instant.

National Zakat Foundation

data/analytics agentPublic Sector & Nonprofits

National Zakat Foundation developed a chatbot named Zaki using Copilot Studio to integrate into their website and answer donor questions. They also created an AI-enhanced solution …

NZF has reduced wait times for aid disbursement by 80%, and staff believe further automation will enable same-day application reviews and fund distribution.

NoBroker

customer service agentBusiness & Professional Services

NoBroker , a real estate platform, uses its ConvoZen AI, powered by Gemini and L4 GPUs, to automate customer support across multiple Indian languages. The platform processes 10,000…

The platform processes 10,000 hours of recordings daily, with AI agents projected to handle 25-40% of future calls and save customers $1 billion annually.

NTT DATA

customer service agentBusiness & Professional Services

NTT DATA introduced AI services using Microsoft Copilot Studio, Power Platform, and Azure AI Foundry to deliver high-performance AI solutions, enhancing efficiency and scalability …

They achieved up to 65% automation in IT service desks and up to 100% automation in certain order workflows.

OneUnited Bank

customer service agentFinancial Services

OneUnited Bank , America's largest Black-owned bank, deployed Contact Center AI and Dialogflow to automate customer support workflows after its customer base doubled in 60 days in …

OneUnited Bank , America's largest Black-owned bank, deployed Contact Center AI and Dialogflow to automate customer support workflows after its customer base doubled in 60 days in 2020.

Pearson

customer service agentEducation

Pearson keeps learning on track with support from Agentforce. Pearson uses Agentforce and Data 360 to deliver 24/7 support across chat and voice, answering 225K questions and savin…

Pearson uses Agentforce and Data 360 to deliver 24/7 support across chat and voice, answering 225K questions and saving $928K through autonomous service.

Salesforce

sales agentTechnology

Agentforce resolves over 75% of visitor issues on the Salesforce Help site.. Self-help service is now fast and personal for over 1.7 million visitors...and counting.

Agentforce resolves over 75% of visitor issues on the Salesforce Help site.

Telepass

customer service agentAutomotive & Logistics

Telepass keeps Europe moving with Agentforce resolving 87% of FAQs.. AI agents tap into Data 360 to deliver instant support across Telepass’ full mobility network.

Telepass keeps Europe moving with Agentforce resolving 87% of FAQs.

Trustpilot

customer service agentTechnology

Trustpilot reduces their service backlog by 99% with Agentforce. Discover how Trustpilot uses Agentforce and Data 360 to automate support, deflect cases, and deliver faster custome…

Trustpilot reduces their service backlog by 99% with Agentforce.

Wayfair

customer service agentRetail

Wayfair uses OpenAI models to validate over 11 million product specs and automate work across 41,000 supplier support tickets a month (up to 70% in some workflows), including dozen…

Wayfair uses OpenAI models to validate over 11 million product specs and automate work across 41,000 supplier support tickets a month (up to 70% in some workflows), including dozens of AI agentic workflows in its Wilma s

YoungWilliams

customer service agentPublic Sector & Nonprofits

YoungWilliams developed an AI agent named Priya using Azure AI Foundry to automate, secure, and enhance customer service interactions for government health and human services. Priy…

Priya improved customer satisfaction scores by 41% and reduced wait times by 50%.

Zapia AI

customer service agentRetail

Zapia AI , a retail technology company, uses AI agents to support millions of users with product discovery, local business searches, and purchase assistance, resulting in over 90% …

Zapia AI , a retail technology company, uses AI agents to support millions of users with product discovery, local business searches, and purchase assistance, resulting in over 90% positive user feedback.

AUI

customer service agentTechnology

AUI 's Apollo AI agent empowers businesses to create complex, multi-step conversational experiences for its customers. This neuro-symbolic AI agent integrates with existing systems…

CATRION

customer service agentTelecom

CATRION used Copilot Studio and Azure AI services to build internal AI bot agents and a chatbot. The bots handle everyday tasks such as answering policy questions and guiding emplo…

Deutsche Telekom

sales agentTelecom

Deutsche Telekom is one of the world's leading telecommunications companies. In partnership with Google Cloud, they built MINDR, a multi-agentic AI system using Google's Gemini mod…

Home Depot

customer service agentRetail

The Home Depot has launched Magic Apron, a sophisticated digital agent that brings the brand’s "orange apron" expertise to every customer, whether they’re in the aisles or at home.…

Indeed

HR/recruiting agentHR / Staffing

Indeed will speed up hiring with Agentforce’s digital workforce.. Fewer administrative tasks helps Indeed employees focus on their mission: helping people get jobs.

Macy

customer service agentRetail

Macy’s created “Ask Macy’s,” a new digital shopping concierge and a leap forward in multimodal, agentic AI shopping powered by Gemini Enterprise for Customer Experience. Far beyond…

Myra

customer service agentTelecom

Myra its travel bot, with AI-powered workflows capable of autonomously managing and optimizing multifaceted travel queries to create comprehensive travel itineraries that ensure ne…

Ulta Beauty

customer service agentRetail

Ulta Beauty is rolling out agentic commerce within AI Mode in Search and the Gemini app over the next month. Through this new experience, shoppers can receive Ulta Beauty product r…

Vivint

customer service agentTechnology

Agentforce helps Vivint deliver seamless customer service day and night.. Autonomous agents help customers fix common issues, giving specialists more time for complex cases.

Woolworths Group

customer service agentRetail

Woolworths Group is the first Australian retailer to partner with Google's agentic platform. The company is evolving its digital shopping assistant, Olive, into an intuitive partne…

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